Using data intelligence to strengthen the competitiveness, resilience and sustainability of the tourism ecosystem in Switzerland.

The Covid-19 pandemic has hit the Swiss tourism sector very hard. In doing so, it has accelerated the inevitable digital transformation that the sector is facing.

In order to increase the resilience of the sector, this project aims to provide the Swiss tourism ecosystem with clean data for decision making, to improve its profitability, to integrate the Sustainable Development Goals into its strategic objectives, to increase its resilience through the development of systemic risk models, and finally, to complete the integration of disparate projects and the creation of future innovative projects by fostering the networking of stakeholders.

Resilient Tourism comprises four sub-projects aiming respectively at creating a National Data Infrastructure for Tourism (NaDIT) enabling knowledge sharing among tourism stakeholders, creating generic business models and associated processes based on spatial behaviors and visitor flows, and analyzing and designing resilient tourism systems in relation to the Sustainable Development Goals.

This project brings together 6 academic partners, namely EHL, which coordinates the project, as well as the School of Management – HES-SO Valais-Wallis, the University of St. Gallen, the Hochschule Luzern (HSLU), the Fachhochschule Graubünden (FHGR) and the ICARE Institute, as well as 33 partners, including Hotelleriesuisse, Gastrosuisse and tourism promotion organizations at the cantonal and local levels, as well as the Swiss Federal Railways (SBB) and several federal offices (Federal Office of Transport, State Secretariat for Economic Affairs).

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